Designer shopping totes by Anya Hindmarch went on sale at a Whole Foods Market in New York City July 18. Some of the $15 bags were later offered on Craigslist and Ebay for as much as $500.
Can companies raise enough awareness by marketing urban cool green to hipsters?
Will it make a difference? Green Chic article at USA Today.
2 comments:
Great post!
If the economics don't work, recycling efforts won't either.
As our little contribution to make this economics of recycling more appealing,http://LivePaths.com blogs about people and companies that make money selling recycled or reused items, provide green services or help us reduce our dependency on non renewable resources.
Tote bags rock! I just got out of a meeting where we talked about green efforts here at work... must be something in the air.
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